I love unusual words. I discovered a new one this week - jugaad.
It’s Indian and it describes a concept of a simple, cheap solution to a complex problem; thinking in a frugal way and being flexible, which, in turn, requires you to adapt quickly to often unforeseen situations and uncertain circumstances in an intelligent way.
It isn’t about seeking sophistication or perfection by over-engineering products, but rather about developing a ‘good-enough’ solution that gets the job done
It’s basically ‘bodging it’.
We all ‘bodge’ from time.
At Bolton FM we - by which I mean me - sometimes buy music for our specialist shows from a charity shop. Unsurprisingly music is one of the most expensive outgoings for a radio station. If you can buy a CD for the same price as a single digital download and support charity at the same time it’s win-win. It isn’t the easiest or most convenient way of adding to our playlist, but it gets the job done. We’re ‘bodging it’. It is jugaad.
It also explains how I own a dozen Christmas compilations.
Possibly.
Why not visit Boltonfm.com and tune in? We might be playing your favourite song. If not let us know what it is and maybe we’ll play it. We might have to ‘bodge it’ first though.
I’ve two books in my desk drawer both written by Christopher Foyle, of Foyle’s bookshop fame, they’re called “Foyle’s Philavery” and “Foyle’s Further Philavery”. They’re collections of unusual and pleasing words.
Posted on Tuesday 24 October 2017 by James Pilkington
